Superstars come together to participate in the 22ndAnnual Gumball 3000 Rally and raise money for the Gumball 3000 Foundation (non-profit) to support a variety of youth-based projects in low-income communities. Driving from Toronto to Miami in just 6 days - the spectacular entry grid of over 100 cars includes custom classics to futuristic hypercars, from Bugattiʼs to open-top buses!
Leading the charge is celebrity couple Maximillion Cooper (@MrGumball3000) founder and host of Gumball3000 (@Gumball3000) and his Grammy-winning wife, US rapper Eve (@TheRealEve) driving a Lamborghini Aventador SVJ Roadster. Lining up alongside include a number of Gumball favorites -Bay watch legend David Hasselhoff, DJ pioneer deadmau5, rapper BunB, MLB Hall of Famer Ken Griffey Jr & singer CeeLo Green - with a host of superstar rookie Gumballers to be announced soon!
Social media and eSports superstars will be joining automotive influencers DailyDrivenExotics, Shmee150, Mr JWW and Jodie Kidd to share the adventure through their YouTube, TikTok and Instagram channels to over 200m followers -making it easy to follow the action!
Gumball celebrations kick off in Toronto on Friday 27 May on Yonge-Dundas Square (YDS) with a free Gumball Concert for fans featuring deadmau5 & a number of special guests performing live!
David Hasselhoff will wave the start flag at midday on Saturday 28 May on YDS in the heart of Toronto to set drivers off on the first leg of their adventure towards Detroit and on to Indianapolis.
Over the following 6 days participants will attend the famous Indy500 before heading south to Bardstown (30), Nashville (30), Talladega (31), Atlanta (31), Tampa (1) and Miami (1-2) - creating a festival of cars and music in each city.
During the evening in Nashville on Monday 30 May (Memorial Day) the annual Gumball 3000 Foundation (non-profit) fundraising event will take place at the National Museum of African American Music (NMAAM) including a charity auction of pop culture and Sporting Memorabilia hosted by Christie's and a live performance by Grammy winner CeeLo Green.
The annual rally supports a variety of causes through the Gumball 3000 Foundation (non-profit), including The Skatepark Project (formerly The Tony Hawk Foundation) and Laureus Sport for Good, supporting underprivileged youth around the world with community youth development programs.
The final stage of the rally will incorporate a scenic drive to Key West before returning north to cross the finish line on Thursday 2 June at David Beckhamʼs Inter Miami DRV PNK Stadium. The finale will include a festival of cars, music and a charity soccer match inside the stadium -where the Gumball All-Stars XI will play a Laureus World XI of soccer legends, influencers and musicians!
The coveted Spirit of Gumball Trophy will be presented in true Gumball style on Friday 3 June at a Gumball pool party at the Hard Rock Guitar Hotel!
“After a two year break due to the pandemic, we are incredibly excited to be hosting the rally once again. This route incorporates some amazing locations and is packed full of incredible experiences - from the launch event in Toronto with deadmau5 performing, attending the famous Indy 500, racing NASCAR at Talladega SuperSpeedway, to kicking a field goal at the Tampa Buccaneers' Raymond James Stadium - before crossing the finish line at David Beckhamʼs Inter Miami stadium. This road trip has it all!” said Maximillion Cooper, founder of Gumball 3000.
For those wanting to get involved immediately, the Gumball 3000 car grid will soon be online, where fans can nominate and donate to their favorite team and car. The team that raises the most money will start from pole position in Toronto, with the money raised going to charity. https://www.gumball3000foundation.org/grid
Official event partners include: Kappa, CarreraEyewear, QNTMDNA, IgnitionCasino, HardRock Hotels, WhistlePig, Piston Distillery, Hot Wheels, FRSH Scents, MLSE & more.
For more information on the upcoming event, visit https://www.gumball3000.com/