FanDuel Bracket City Live to Come to Nashville March 16-18, 2023

Free Event to Feature Live Performances and College Basketball Fan Experiences throughout the Heart of Music City

NASHVILLE, Tenn. – FanDuel Bracket City Live, a FREE three-day festival centered around music, basketball and action, will take over Lower Broadway in Nashville this coming March.  Music City becomes Bracket City on March 16-18, 2023, coinciding with the initial rounds of college basketball postseason games.

2023 FanDuel Bracket City Live will showcase a variety of musical performances across two stages, a chance to interact with fellow fans, and the opportunity to engage in the action of college basketball. The festival’s expansive footprint will host activations and stages down Nashville’s famed Lower Broadway and along the riverfront.

Exclusive Experience packages will be available for purchase at Bracket City Live’s website. In addition to announcing the festival today, 2023 FanDuel Bracket City Live is opening its largest giveaway to fans. Starting now, fans can enter to win a trip to Bracket City Live for four which includes a travel voucher, lodging, and exclusive experience packages. To enter to win, follow Bracket City Live (@BracketCityLive) on social media and reply (Twitter) or comment (Facebook and Instagram) on the event’s giveaway announcement, tagging three of your friends. For more information on the contest, click HERE.

To stay up to date on the latest news and talent announcements for 2023 FanDuel Bracket City Live, visit and follow the festival’s social accounts on Facebook, Instagram, and Twitter. The musical lineup will be announced in the coming weeks.

Media interested in covering Bracket City Live should contact Kelli Wasilauski, Adkins Publicity (

“We know visitors love to come to Nashville for live music and they love to come for sports, so putting music and sports together is a winning combination for us,” said Deana Ivey, president of the Nashville Convention & Visitors Corp. “We are excited to introduce a brand-new festival on legendary Lower Broadway to a national audience and for Nashville to benefit from the marketing and TV exposure as we continue to become known as a world-class event city.”

“Bracket City Live is a three-day holiday to celebrate and create the unforgettable moments that come with the best time of the year for college basketball. We saw an opportunity to bring fans together and experience those moments with one another at one of the best entertainment destinations in the world.” Bobby Sloan, associate principal at Populous and executive producer of Bracket City Live, said. Sloan’s experience over his 15 years with Populous has included work with several major leagues on events such as the NHL Winter Classic, the NFL Draft including 2019’s installment in Nashville, and MLB at Field of Dreams.

The event will be produced by Populous and supported by the Nashville Convention & Visitors Corp.


FanDuel Group is an innovative sports-tech entertainment company that is changing the way consumers engage with their favorite sports, teams, and leagues. The premier gaming destination in the United States, FanDuel Group consists of a portfolio of leading brands across gaming, sports betting, daily fantasy sports, advance-deposit wagering, and TV/media. FanDuel Group has a presence across all 50 states with approximately 17 million customers. The company is based in New York with offices in California, New Jersey, Florida, Oregon, Georgia and Scotland. FanDuel Group is a subsidiary of Flutter Entertainment plc, the world’s largest sports betting and gaming operator with a portfolio of globally recognized brands and a constituent of the FTSE 100 index of the London Stock Exchange.


The mission of the Nashville Convention & Visitors Corp is to maximize the economic contribution of the convention and tourism industry to the community by developing and marketing Nashville as a premier destination. Visit the NCVC’s website at


Populous is a global design firm that designs the places and events where people love to be together, such as the Super Bowl, MLB at Field of Dreams, and the London Olympics. Over the last 40 years, the firm has designed more than 3,000 projects worth $40 billion across emerging and established markets. Populous’ comprehensive services include architecture, event planning and overlay, interior design, branded environments, wayfinding and graphics, planning and urban design, landscape architecture, aviation and transport design, hotels and hospitality, and sustainable design consulting. Populous has offices on four continents with regional centers in Kansas City, London and Brisbane. For more information visit