New Year's Eve Food, Drinks, & Fun

You need fuel to play! Whether you need a tasty beverage or a meal from a Nashville food truck, #NashvilleNYE has plenty of options to quench your thirst and satisfy your hunger.

Below is information for the 2023 Jack Daniel's New Year's Eve Live: Nashville's Big Bash!

New Year's Eve Food
NYE Food Trucks

You will not go hungry on New Year's Eve. Food trucks & vendors will be located near the Neighborhood Taproom in State Lot 8 and near the Jack Daniel’s Lounge in State Lot 4. Hot dog vendors along Seventh and Sixth Avenues. Beverage stations around the event site.

Food Vendors:

Collin's Lemonade | Daddy's Dogs | J&R Concessions | J's Concessional | Logan's Snack Shack | Mason's Hot Dogs | NiQ's Exquisite Eatz

Food Trucks:

Cousin's Main Lobster | Driving You Donuts | Fat Cat BBQ | Hoss' Loaded Burgers | Kettle Pop Shoppe | Loveless Events | MGC BBQ Pizzeria | Rollin' Ribeye Guys | The Slice Pizzeria | Tasty and Delicious | Travelin' Toms Coffee

Crav'n Flavor:
Drop by the Info Tends in State Lot 4 and off Seventh Avenue near the Farmers' Market to grab a snack complimentary of Crav'n Flavor!

New Year's Eve Beverages
New Year's Eve Beverages

Coca-Cola Zero Sugar 
Best Coke Ever? Grab a sample throughout the evening while supplies last.  Located near Sixth Avenue and Harrison.

Dr Pepper Zero Sugar:
Grab a can of Dr Pepper Zero Sugar throughout the evening while supplies last. Located at the Designated Driver Zone near Sixth Avenue and Harrison. A limited amount of Dr Pepper glow sticks will be available at the Info Tents, located off Sixth Avenue in State Lot 4 near the Jack Daniel's Lounge and off Seventh Avenue near the Farmers' Market.

Jack Daniel’s:
Your friends at Jack Daniel’s invite you to snap a photo at the Jack Daniel’s barrel tree and grab some party hats located in the Jack Daniel’s Lounge in Lot 4 off Sixth Avenue. Be sure to stop by the Jack Daniel’s Bar Trailer (Harrison Avenue and Sixth Avenue) or Jack Daniel’s Airstreams located throughout the event site to grab your favorite Jack Daniel’s cocktail! They will also have a limited number of $5 ride share codes for guests attending the event. Extend your trip and visit the Jack Daniel’s Distillery located in Lynchburg, TN. Jack Daniel’s reminds you to drink responsibly.

Korbel California Champagne:
Enjoy a toast at midnight!

REIGN Storm:
Grab a sample throughout the evening while supplies last of Reign Storm Functionality Meets Flavor with Zero Sugar.  Clean Energy for EveryBODY. Located near Sixth Avenue and Harrison. 

Stella Artois:
Stella Artois is a proud partner of the event.

Tennessee Brew Works:
Drop by the Neighborhood Taproom for your favorite craft beer featuring Tennessee Brew Works! The Neighborhood Taproom is located off Sixth Avenue and Harrison.

Tennessee Highway Safety Office: Fans Don’t Let Fans Drive Drunk

Celebrate the season responsibly. Designated drivers will receive complimentary coffee, Coca-Cola products, Dr Pepper Zero Sugar, water and light snacks provided by Crav’n Flavors throughout the evening. Pick up your wristband at the “Celebrate the Season Responsibly” Designated Drivers tent located at the main entrance by Sixth Avenue and Harrison or stop by the Info Tents located near the James Robertson Parkway entrance near Sixth Avenue and Harrison and near the Farmers’ Market. 

Fun Activities
New Year's Eve Advance Financial

There's more! There's more! In between the good tunes on stage, journey around the event site for great photo ops and games.

Advance Financial 
The Advance Financial photo frame will be located near the Bell Tower Carillon. Take your photo in the frame and post on social media with the #NashvilleNYE tag and @VisitMusicCity. Another opportunity to snap a photo – visit the 360-degree photo booth featuring state of the art photography to capture a panoramic view of guests from all angles. It uses a rotating camera to create a dynamic, immersive experience, allowing viewers to experience a full-circle perspective of the captured moment ringing in the new year! 

ASL Viewing Area: An ASL interpreter will be available in a viewing area along Seventh Avenue near the Farmers’ Market.

Ferguson HVAC:
Free handwarmers will be available at the Info Tents in State Lot 4 and off Seventh Avenue near the Farmers' Market.

Heated Tents: To help keep attendees comfortable, two heated tents will be available – the Neighborhood Taproom in State Lot 8 at Sixth Avenue and Harrison and at the Jack Daniel’s Lounge in State Lot 4.

Info Tents: There will be two information booths: One is off Sixth Avenue in State Lot 4 near the Jack Daniel’s Lounge and another is off Seventh Avenue north of the Nashville Farmers’ Market. Free handwarmers courtesy of Ferguson HVAC and glow sticks from Dr Pepper Zero. Fill out a survey and earn the chance to win VIP viewing access and vouchers from Delta Air Lines. QR codes will be available so surveys can be done on your mobile phone. Event information teams will roam the site to assist visitors on details like the concert schedule to where everything is located. “Lost and Found” will be located at the Info Tents until 10pm on event day and at the Nashville Visitor Center from 12- 5pm on New Year’s Day.

Jack Daniel’s:
Your friends at Jack Daniel's invite you to snap a photo at the Jack Daniel's barrel tree and grab some party hats located in the Jack Daniel's Lounge in Lot 4 off Sixth Avenue.

Merchandise: Event merchandise will be on sale in two trailers located near the Jack Daniel’s Lounge and on Seventh Avenue near the Farmers’ Market. Items include short-sleeve event t-shirts, a fleece hoodie, event poster, beanies, gloves, stickers, and ponchos. Hours are 4:30-11pm.

Phone charging station and bag lockers: Phone charging station ($5 unlimited) will be located at the Jack Daniel’s Lounge in State Lot 4 and the Neighborhood Taproom in State Lot 8. Please, no large bags, but locker rentals will be available for $10 on Sixth Avenue near the main entrance and off Rosa Parks Boulevard near the Tennessee State Museum.

Portable toilets: More than 250 will be located at three locations – Jackson Street between Sixth and Seventh Avenues, Rep. John Lewis Way behind the Jack Daniel’s Lounge and Harrison Street near Sixth Avenue.