AMERICAN GIRL TO OPEN ITS NEWEST STORE IN NASHVILLE!
—CoolSprings Galleria to Become Home of Popular American Girl Store—
Middleton, WI (February 5, 2014) – American Girl®, a division of Mattel, Inc. (NASDAQ:MAT), today announced plans to open its newest experiential retail store at CoolSprings Galleria, the premier shopping center owned by CBL & Associates Properties, Inc. (NYSE: CBL), located outside of Nashville in Franklin, Tennessee. The 9,000-square-foot American Girl store is slated to open in spring 2015 and will be part of the redevelopment at the south end of the center.
“For 16 years, American Girl retail stores have created unforgettable memories for millions of girls and their families, and we’re thrilled to now bring the American Girl experience to even more fans in the Nashville area,” said Wade Opland, American Girl’s vice president of retail. “As a leader in experiential retail, American Girl has found a great partner in CoolSprings Galleria, a well-established premium shopping center with an upscale mix of stores and restaurants. It’s an ideal location to introduce American Girl to the area and we look forward to opening our doors in spring 2015.”
"Having American Girl come to CoolSprings Galleria is a perfect fit," said Stephen Lebovitz, president and chief executive officer, CBL & Associates Properties, Inc. "American Girl is selective when choosing retail locations so we are pleased with their decision to open their third store in the CBL mall portfolio and look forward to another successful addition to CoolSprings Galleria.”
Visitors to CoolSprings Galleria’s new American Girl store will find all of the company’s popular historical and contemporary dolls, along with a large assortment of doll outfits, accessories, girl-sized clothing, and a variety of best-selling American Girl books. In addition, American Girl fans will be able to enjoy a meal and a delicious dessert or celebrate a birthday in the store’s fun and casual 25-seat Bistro, treat their dolls to a new hairdo in the Doll Hair Salon, or design a cute doll-sized T-shirt in the “Creativi-Tees” boutique. A variety of girl-and-mom-friendly events and programs will also be offered throughout the year.
American Girl has been recognized as an industry leader in experiential retail since opening its first flagship store, American Girl Place®, in Chicago in 1998. Today, American Girl’s sixteen proprietary retail and entertainment sites, located at premier shopping destinations nationwide, have welcomed more than 63 million visitors to date. To learn more about the different experiences available at each American Girl store, please call 877-247-5223 or visit americangirl.com.
ABOUT AMERICAN GIRL
American Girl is a premium brand for girls and a wholly owned subsidiary of Mattel, Inc. (NASDAQ:MAT, www.mattel.com), the world’s leading toy company. Since its inception in 1986, American Girl has been devoted to celebrating girls ages 3 to 12 through age-appropriate, high-quality dolls and accessories, books, clothes, movies, and unforgettable experiences. Best-selling lines include My American Girl®, Girl of the Year®, Bitty Baby®, and its classic historical characters. Headquartered in Middleton, WI, products are sold exclusively through the company’s award-winning catalogue, on americangirl.com, and in its experiential retail stores. By inspiring girls to be their best, American Girl has earned the loyalty of millions of girls and the praise and trust of parents and educators. To learn more or request a free catalogue, call 1-800-845-0005 or visit www.americangirl.com, www.facebook.com/americangirl or www.twitter.com/american_girl.
ABOUT COOLSPRINGS GALLERIA
CoolSprings Galleria is a more than one million square-foot super-regional shopping destination featuring more than 150 stores including Ann Taylor, Banana Republic, Brighton Collectibles, Coach, Forever 21, J.Crew, Pottery Barn, Pandora, The Apple Store, The Art of Shaving, White House | Black Market, Williams-Sonoma and many more. CoolSprings Galleria is anchored by Belk, Dillard’s, JCPenney, and Macy’s and is conveniently located off I-65 at exits 68 and 69, just fifteen miles south of Nashville. For additional information, find us on Facebook at www.Facebook.com/CoolSpringsGalleria, follow us on Twitter @ShopCoolSprings or visit www.CoolSpringsGalleria.com.
ABOUT CBL & ASSOCIATES PROPERTIES, INC
CBL is one of the largest and most active owners and developers of malls and shopping centers in the United States. CBL owns, holds interests in or manages 152 properties, including 91 regional malls/open-air centers. The properties are located in 29 states and total 86.1 million square feet including 5.6 million square feet of non-owned shopping centers managed for third parties. Headquartered in Chattanooga, TN, CBL has regional offices in Boston (Waltham), MA, Dallas (Irving), TX, and St. Louis, MO. Additional information can be found at www.cblproperties.com.