Discounts & Deals Program
Discounts & Deals is a special offer program giving NCVC members the opportunity to target three distinct audiences with potential to patronize Music City organizations and businesses. This program is a FREE BENEFIT to our members, further extending your marketing opportunities through NCVC distribution channels.
Discounts & Deals is designed for business types such as attractions, restaurants, services, etc.
Hotel special offers should be submitted through the Leisure Sales Program.
Special offers can be submitted and changed at any time to allow you to maximize sales opportunities to best fit your business needs.
Target Audiences for Discounts & Deals
Special offers can be provided for three separate audiences:
Visitors/Consumers • Convention Delegates • NCVC Member-to-Member
You may submit the same offer for all audiences, a different offer for each or opt out of offering to a particular audience. Offers may be presented in whatever format will be most successful for your organization. (ex: $2 Off; 15% Off; BOGO; One Free Appetizer w/Purchase, etc.) These are just examples. We encourage you to choose a format and price level that will drive additional traffic and incremental sales for your organization.
Large Volume Conventions - Special Discounts
Some convention planners request exclusive discounts that are limited to the dates they are in town. Please let us know on the registration form if you would like to be contacted by the Convention Services Team to provide an exclusive discount for select groups.
Marketing Channels for Discounts & Deals
(applicable based on target audience)
- visitmusiccity.com - featured placement for special offers
- Inclusion in e-newsletters to visitor database
- Featured on Airport Kiosk and Visitor Center Kiosk (sponsored by nowplayingnashville.com) where visitors have ability to print offers directly from Kiosk
- Select email marketing to convention delegates
- Promoted to local concierge and front desk staffs
- Featured on NCVC Member website (member-to-member offers)
- Featured in NCVC Member e-newsletter (member-to-member offers)
- Promotions of special offers on NCVC social media channels
- Future QR Code promotion throughout various media channels
Fulfillment of Discounts & Deals
Visitor/Consumer and Convention Delegate standard offers will be in COUPON format and can be printed from the website for redemption at business.
Member-to-member offers will be be in COUPON format on a "members-only" page on visitmusiccity.com and can be printed from website for redemption at business.
To Participate in the Discounts & Deals Program please complete the online form here.
Contact Caroline Smith at 615-259-4786 or firstname.lastname@example.org with any questions.